One Brand Makeup Review: ESQA Cosmetic brand lokal Indonesia

Hi semua! Mumpung lagi rajin update blog, kali ini gw mau berbagi pengalaman gw menggunakan produk-produk makeup dari salah satu brand lokal, yaituuu *drum rolls*

ESQA Cosmetics! Honestly, brand ini sekarang jd salah satu brand lokal favorit gw *oops spoiler. Anyway, post ini mungkin akan jadi salah satu post panjang (banget) di blog ini karena kali ini gw bukan cuma nyobain 1 produk tapi ada 6 produk. Apa aja produknya? Ada eyebrow pomade pencil, eyeliner, the goddess cheek palette, lip matte, dan juga lip gloss + matte edisi kolaborasi ESQA x BCL (Yes, Bunga Citra Lestari). Kalo ini video youtube, gw hampir bisa bikin one brand makeup tutorial kali ya 😛

ESQA Cosmetics 

ESQA Cosmetic ini pertama kali launching produknya, yaitu liquid lipstick dan crayon lip sekitar bulan Juli 2016 dan sekarang mereka udah punya beberapa produk makeup selain lipstick. ESQA juga merupakan produk vegan dan udah tersertifikasi halal.

More about the brand

Glamorously Natural. We vow to create high quality and beautifully designed products that are formulated without harmful ingredients to enhance your natural beauty. 

Continue reading “One Brand Makeup Review: ESQA Cosmetic brand lokal Indonesia”


Review Krave Beauty Matcha Hemp Hydrating Cleanser

Hello! Di review kali ini gw mau membahas tentang salah satu produk skincare yg lagi hype banget sejak awal tahun ini, yaitu Krave Beauty. Krave Beauty ini didirikan oleh beauty influencer / skincare guru, Liah Yoo. Honestly, gw lebih sering nontonin video makeup daripada video skincare. But the first time I watched her video on youtube, gw langsung ngefans. Idk I just love her youtube contents and also the way she talks 🌴💚 if you haven’t known her yet, just check out her youtube channel .

Then what’s so special about this beauty company?

From their website:

KraveBeauty is a skincare company that believes in the power of simplicity by urging you to step back, press reset, and listen to your skin’s true needs. The brand was created by beauty influencer, Liah Yoo, to fight the ineffective yet conventional skincare routine that’s carelessly trained us to apply more than what our skin actually needs. That’s why we offer skincare essentials that are craved by your skin and respect its natural functionality. Press reset and feel damn good, inside and out –because that’s what skincare should really do.”

Continue reading “Review Krave Beauty Matcha Hemp Hydrating Cleanser”


Hi! After a while, I finally decided to write this blog.

Just a quick introduction: I am Irene, 21 years old Indonesian, just graduated from Faculty of Computer Science earlier this year. I don’t do coding much, I am more into data analysis and stuffs. I am currently working as BI Analyst at IT startup.

So yeah.. what’s the reason behind this blog?

I’ve been into beauty products (skincare& makeup) lately. Sometimes I feel so overwhelmed because there’s a lot of product. If you are a beginner like me, you might understand what I mean. There’s indeed a lot of videos or blog reviews but sometimes I just can’t find the one I am looking for. Do you know that there’s a saying that goes like this

“The world is full of nice people. If you can’t find one, be one”

In this case… 😛

“There is a lot of beauty product reviews. If you can’t find one, write one”

So here I am trying to write my own and honest review about products I’ve tried. Just FYI, I have medium skin tone with warm undertone and combination to oily type. If you have same skin tone or skin type like me, I hope you’ll find this blog helpful 🙂

Ok got it then what’s with this blog address?

I have tried to use my name as blog address but I can’t, probably because I used to have it a long time ago, then deleted it and now I can’t use it anymore. When I typed Irene on url field, one of wordpress’ suggestion is I think I’m just gonna add word ‘not’ and use it. I know it’s so lame but yeah… that’s story behind this blog url 🙂

Well, that’s all for this introduction post. I think for the next post I’m just gonna write it in Bahasa Indonesia.